Skilled media relations pros and former journalists with a strong track record of debuts in Italy.
Let’s start from the beginning. At Stampa Finanziaria we are quite expert in beginnings.
We are not the first media relations agency created by former journalists, but we were surely among the first professionals engaged in PR services for asset management companies, when mutual funds were initially introduced in Italy, in the late Eighties.
We then launched the first ever Italian Real estate closed end fund, record n. 1 at the Bank of Italy, in 1997, and, some years later, we introduced Italian financial journalists to the SPAC world. Special Purpose Acquisition Companies where completely unknown at the time in Italy, so we needed to identify the correct target journalists, to create engaging educational contents and to help our client become an SPAC evangelist in the Italian business community.
Media relations campaigns when debuting in Italy
We have also been providing customized media relations services to a number of companies at their debut in Italy from the EU and the US, starting from from asset management companies with different dimension and market positioning, including worldwide market leaders, like Fidelity International, Invesco and Franklin Templeton, and niche companies, like Lemanik Asset Management, Ethenea Independent Investors or Bluestar Investment Managers.
They all could count on tailored media relations campaigns and solid results, with huge numbers in terms of press clippings, media contacts and journalists involved in their press conferences.
But we could spend our experience in many more industries, like law firms (Dewey Ballantine), consultancies (Tillinghast), recruiting companies (Robert Half International), Pharma (Novartis) and may others.
We employ a proven PR methodology and a proactive approach in media relations, based on the experience of the professionals of the agency as former journalists.
Note: StampaFinanziaria means “financial press”. You can contact us at: info@stampafinanziaria.it.
“We have been providing customized media relations services to a number of companies at their debut in Italy, coming from the EU and the US“
